The Waxers Content Club

The content and marketing membership for Waxers looking to grow their following, boost their bookings, and show their clients the true magic of smooth skin.

Est. 2021

You’re not bad at marketing, your content just isn’t doing enough heavy lifting.

The Waxers Content Club gives you the content and monthly momentum you need to attract better-fit clients, rebook more consistently, and sell post-wax care with confidence. If you’ve been posting but not seeing results, this membership was built to change that.

Templates

|

Captions

|

Reels

|

Stories

|

Newsletters & SMS

|

And More

|

Monthly Strategy Call

|

Templates | Captions | Reels | Stories | Newsletters & SMS | And More | Monthly Strategy Call |

Every month inside The Waxers Content Club, you'll get:

  • Ready-to-Post Skincare Graphics - Editable captions included so you can stay consistent and on-brand.

  • Easy to Edit Carousel Posts: Boost engagement by using storytelling strategies.

  • Exclusive Skincare Illustrations
    Custom designs not found anywhere else (not even on Canva!).

  • Monthly Email & SMS Templates
    Pre-written and ready to schedule for promos, check-ins, and sales.

  • Content Calendar
    Never miss key dates or promo moments with your done-for-you planner.

  • Daily Story Sticker Prompts
    Plug-and-play ideas that grow your engagement and spark real convos.

  • Easy-to-Copy Reel Examples
    Watch, recreate, and post—no overthinking required.

  • Monthly Live Group Calls
    Strategy Glow Session and a Content Creation Co-Working Call, so you feel fully supported every month.

Member Love

About The Creator

Esthetician social media marketing coach Meghan O'Brien Marketing with Meg in her workspace, showing an Instagram profile preview and digital marketing materials for esthetician content planning.

Hi! I'm Meghan. I’m passionate about skincare, self-care, and the power of authentic connection online. With 10 years of marketing experience and a B.A. in Communications, I’ve helped thousands of Waxers and Estheticians build an engaged, ready-to-book community.

I launched the Waxers Content Club in 2021 because I saw how stressful it can be for Waxers to stay consistent on social media. My mission? To make growing your online presence easier, more effective, and genuinely aligned with how you want to show up.

I believe in the power of emotional selling and authentic content to create a loyal, invested community. That’s the foundation of everything I share inside the Waxers Content Club.

Publications I’ve been featured in!

Because the world of social media moves fast (and smooth skin season is always in!), the Waxers Content Club now includes key updates every single week:

  • Reel ideas with direct audio links to save you time and keep your waxing videos trending.

  • TikTok ideas with direct sound links tailored for smooth skin pros, because your clients are scrolling there too!

  • The latest industry news and insights to help you stay ahead of the curve and keep your brand voice fresh.

  • Trending search terms that are perfect for writing waxing-focused blog posts, creating eye-catching Pinterest pins, and crafting engaging newsletters.

Smooth skin, booked clients and no content stress! ✌️

Why The Waxers Content Club Works

🧠 Rooted in emotional marketing strategy. Not just what to post, but why it works. Every piece is designed to build connection and confidence in your services.

💬 Made to spark real DMs & rebooking conversations. You won’t just get “cute!” comments, you’ll get replies like “How soon can I book?”

📅 Keeps you booked (even during slow months). Your posts won’t go quiet when the season slows. The Waxers Content Club keeps you top of mind year-round.

🤝 Built for results, not just likes. Pretty posts mean nothing if they don’t drive rebookings, product sales, or referrals.

Types of waxing graphics included:

  • Waxing Memes & Fun Carousels: Tap into trending pop culture to keep your audience entertained and engaged.

  • Easy-to-Edit Carousel Posts: Save time and boost engagement by sharing stories that highlight your waxing expertise.

  • Educational Waxing Graphics: Help your clients understand the benefits of regular waxing and how it supports skin health.

  • Creative Before & After Templates: Showcase the smooth results and glow that waxing can deliver while keeping your feed cohesive.

  • Community Building Posts: Build trust and deeper connections with your followers to encourage comments and rebookings.

  • Educational Waxing Charts & Waxing Illustrations: Use easy-to-understand visuals to show the benefits of consistent waxing and pre/post-care.

  • Product-Focused Graphics: Promote your retail waxing and aftercare products in a way that boosts sales naturally and keeps clients coming back.

Easy to edit waxer carousels? Say less!

New Update!

Two graphic formats are better than one. Each member now gets access to both waxer graphic formats. Pick the format which matches your brand!

👇👇

Do any of these feel familiar?

👉 You’re behind on content again, even though you know consistent posting = rebookings.

👉 You’re amazing at waxing, but your feed doesn’t show how skilled you really are.

👉 You avoid Canva like the plague because you're sick of starting from a blank screen.

👉 You’ve tried generic templates… but they didn’t help you actually book clients.

👉 You want to grow, but content creation just feels like another chore on your plate.

The Waxers Content Club was made for waxers like you.
No fluff. No guesswork. Just plug-and-post content, proven strategies, and community support—so your marketing finally matches your expertise. 💥.

Frequently Asked Questions

  • The Waxers Content Club is perfect for solo waxers, waxing studio owners, and estheticians who want to boost their bookings, retail sales, and client loyalty without spending hours on social media. Whether you're new to waxing or an experienced pro, the WCC has plug-and-play content to help you show up confidently and consistently online.

  • Yes! The Waxers Content Club is open for enrollment all month long. Start when you’re ready and unlock immediate access to your monthly content pack.

  • No! I specifically made these graphics with elements that are only available with the free Canva account as well as custom hand-drawn waxing illustrations and elements. That means these designs will look perfect whether you have a free Canva account OR a paid Canva account! No Canva watermarks here!

  • No worries! You can cancel your membership at any time — no questions asked. Plus, you’ll still have access to the content you downloaded during your active subscription.

    To cancel email Meghan at hello@meghanobrien.net before your next charge date to cancel. You are charged on the same day you signed up every month.

    It is each member’s responsibility to ensure they email to cancel before their next charge date.

  • All graphics are provided in two styles. Each style provides graphics in Portrait sizing (1080 x 1350), and Reel / Pinterest sizing (1080x1920).

  • No problem! The graphics and templates can be customized in Canva to any language you prefer. Use your brand’s voice and the language your clients love to make the content truly yours.

  • As soon as you join, you’ll receive an email with a link to your member portal. You’ll be able to download and use your monthly content pack right away!

Edit your content in seconds!

Effortlessly tweak your graphics to match your brand’s colors, fonts, and personality. Keep your feed looking smooth, professional, and ready to book clients, all in just a few clicks.

  • Content

    Everything you need to show up confidently online is done for you and ready for your edits, Reels, graphics, captions, emails, and SMS campaigns. Designed to help you stay consistent, visible, and get clients booked for their next wax appointment.

  • Collaboration

    Collaboration is baked into the Waxers Content Club with monthly local collab ideas, engagement-boosting story stickers, and monthly live calls that bring all members together. Spark conversation, build connections, and find inspiration from fellow waxers and your community.

  • Community

    Learn how to grow an engaged online community that trusts you with their skin and comes back for their next wax. You’ll also get access to monthly live calls and a question board where you can connect, share, and ask questions in real time.

  • Continued Education

    Access on-demand marketing trainings and waxing-focused sales tips through the educational portal. These resources are designed to sharpen your content creation skills and help you become the go-to waxer in your community.

“I’m ready to say goodbye to my monthly social media stress!”


Just Edit, Schedule and Relax!

All waxing illustrations come with multiple skin tone variations.

More Member Love

Ready to put yourself and your biz first?

I’m so excited to help you with your content!