How to Grow Your Esthetician Business Online by Embracing Your Skincare Celeb Era

If you’ve been wondering how to grow your esthetician business online without going viral or burning out, this is for you.

This month inside the Esti Content Club and Waxers Content Club, we’re hosting a powerful live strategy session that’ll help you step into your most confident, clear, and visible self online, without having to post every day or reinvent the wheel.

Whether you’re just starting to build your social media presence or want to improve your connection with local followers, this session is all about finding clarity and consistency in how you show up.

 
 

🌟 Glow Session Esthetician Marketing Strategy Live Call: Embracing Your Skincare Celeb Era

👉Date: Monday, July 21, 2025
👀Time: 7:00 PM PST
📍Where: Live on Zoom

Replay Access: Available for Esti Content Club + Waxers Content Club members

Why This Topic Matters for Estheticians and Waxers

I remember watching an esthetician’s Instagram Story once, no viral audio, no editing tricks, no fancy transitions.

Just her, confidently sharing why she loves helping clients with sensitive skin.

She wasn’t trying to become an influencer. But her clarity, her energy, it stuck with me. I remembered her name. I followed her. I paid attention.

That’s what your Skincare Celeb Era is all about:
Being recognizable and respected, not just by the algorithm, but by the real people who are most likely to book with you.

💡 What You’ll Learn in This Strategy Session

This Glow Session is designed to give you practical, emotionally grounded skincare marketing tips and social media strategies you can use right away to connect with your community.

We’ll cover:

  • What it really means to step into your Skincare Celeb Era as a solo esthetician or waxer

  • How to create a connection online, even without showing up 24/7

  • Simple content shifts that help build instant trust with potential clients

  • Why visibility is about clarity, not chasing trends

Plus, we’ll end with an open Q&A, so you can ask me your own content, strategy, or visibility questions live.

👥 Who Can Attend?

This session is only available to members of the Esti Content Club and the Waxers Content Club.

  • If you're already a member, you’re in! The Zoom link will be posted in your member portal 2 days before the session.

  • If you’re not yet a member, now is the perfect time to join.

🔐 Want Access to the Live Training + Replay?

✅ Join the Esti Content Club here
✅ Join
the Waxers Content Club here

Use code Glowup20 for 20% off your first month and get access to this session, the replay, and hundreds of done-for-you esthetician templates, captions, and monthly strategy tools.

💬 Reading this after July 21?

If you're reading this later, good news! The full replay is available inside the ECC and WCC portals for all current members.
Join now and you’ll instantly unlock it, along with a complete content calendar and support to help you attract local clients online with ease.

Whether you're a solo esthetician or a waxing specialist, this session will help you grow your visibility, your confidence, and your connection with the clients who need you most.

See you inside,

Meg 💻✨
Founder of the Esti Content Club + Waxers Content Club

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🔥 What’s Actually Trending in Aesthetics This Week: Sales Psychology Edition

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Dopamine, Burnout, and Why Estheticians Feel So Drained by Social Media